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Sevylor – Just in Time for Summer

May 2, 2008

Go2marine is pleased to announce the addition of the Sevylor line of towables to their site. Plus, for a limited time, some of the most popular inflatable items are now on sale.

See Sevylor at Go2marine.

Known worldwide as a leading manufacturer of high quality, innovative designs for fun on the water and snow. Sevylor has been manufacturing inflatable boats & kayaks, towables and other fun inflatables from pool lounges to snow sleds for over 60 years.

In 1948 in a city suburb of Vitry, France, an electronics engineer established a company called “Societe Electronique de Vitry, “Sevy” for short. While their main product was electrical accessories, Sevylor set up a unit to use their “high-frequency” welding machines to manufacture PVC consumer goods.

Creation of a small inflatable bathtub named the “Dou Dou” in post-war France brought rave reviews. It was portable, convenient, practical, easy to clean, durable and more affordable than wood and metal.

Sevylor Boats

Quickly outgrowing their facilities, they moved to Buhl, located in the Alsace region of Eastern France near the German border. Once these headquarters were established, the letters “l’or” (French for gold) were added to the name and they began expanding into boats, inflatable pools, pumps, valves and other water toys.

U.S. distribution began in 1959 when Kayak Corporation of America signed an exclusive agreement to sell directly to the public at sport shows and other events. Sevylor developed the first camping mattress, which was sold exclusively through Neiman Marcus.

Sevylor makes history in 1962 with the creation of the inflatable pool mattress with a headrest and circular pockets.

In 1972 Sevylor bought Kayak Corp. and created Sevylor U.S.A. Inc., and development exclusively for the US market began. The Zodiac Group took over Sevylor and all its subsidiaries in 1981.

Ski Bob

The creation of the “Ski Bob” in 1986 marked the beginning of the entire towables business.

Now a part of the Stearns Inc. family, all of Sevylor’s products are high quality and feature construction and materials engineered for safety and long life.

 

 

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